The upward trend in popularity for anime over the past few years shows no sign of slowing down.
Obviously, the pandemic has played a big part in the current uptake of various media, but even so, that is a frankly insane figure to grapple with.
This is also part of a longer trend that’s occurred over the past decade or so. In addition, much of this increased demand stems from the advent of streaming services like Netflix releasing anime on their platform.
Historically, anime has often been shut out from the US market, as the Hollywood studios have been overly protectionist in their approach when it came to foreign animation.
Companies like Netflix though are outside that bubble and simply followed the numbers. The result being this upward swell in global popularity for almost anything anime related.
While Netflix also birthed various appalling live-action remakes of anime, they definitely started the ball rolling by making anime more accessible. So they deserve some slack considering that they’ve finally helped anime to find its international audience.
More recently, we’ve also seen the increase of anime across other streaming platforms, including anime specific streaming companies (with my personal favorite being RetroCrush, as they have lots of classic anime on tap and I am entirely ancient by the point).
In any case, I very much doubt that the demand for anime will be waning anytime soon, as it feels like that many of the major anime franchises have only just gotten started when it comes to their global outreach.
Read my Forbes blog here.